I must read this!

Faceted Id/entity:Managing representation in a digital world
" In order to manage one's identity and representation, individuals rely on contextual information about the environment around them. While they are quite adept at negotiating the complexities of contextual feedback in the physical world, the digital realm challenges their expectations by providing an entirely different set of rules. Focused on giving users control over their digital identity, the thesis research documented at this website discusses issues of contextual negotiation, self-awareness, and faceting of one's identity for management purposes."

another smg thesis